Building the infrastructure for renewable energy delivery
SOLR AI is renewable energy intelligence. We build where energy and AI meet.
Why we exist
The transition runs on a manual supply chain
Getting renewable energy onto a building is still fragmented, manual and paper-driven. Sites are assessed by hand, designs are built in spreadsheets, models are reworked for every quote, and grid compliance is prepared region by region across fourteen DNOs. Every stakeholder holds a different version of the project. The result is slow, expensive and hard to trust.
The system underneath
SOLR AI is the AI infrastructure that automates the work between an energy decision and a finished installation: assessment, system design, energy and financial modelling, and grid compliance. It is hardware-agnostic, and it is built to work from a single home to a multi-site portfolio. Not a tool. Infrastructure.
Two platforms, one mission
On the SOLR AI infrastructure we built two end-to-end platforms: Enerwise Commercial for commercial energy delivery and Enerwise for homeowners.
CommercialThe infrastructure for commercial renewable energy delivery, the shared system of record that energy companies, their installers and property owners all work from.
Explore Enerwise Commercial →Where we are
We work where it’s hardest
We prove it in the UK, one of the hardest renewable markets in the world: fourteen grid licence areas, strict connection rules, and a fragmented installer base. Infrastructure that holds up here scales anywhere, and we are building toward Europe. We build for everyone delivering the transition: energy companies, property owners, developers and installers, and the institutions financing it.
The team

Richard Leader
Chief Marketing Officer
Twenty years building growth for tech and climate founders. He took Funding Options from launch to Europe's largest business finance marketplace, then ran demand across Switchd and MakeMyHouseGreen, two of the best known UK energy and solar marketplaces.
A Carbon13 domain expert, he leads go-to-market, demand generation and installer acquisition.

Moritz Godel
Chief Economist
A partner at London Economics with more than twenty years in energy and infrastructure economics. His published work includes the effect of wind generation on balancing costs in the GB electricity market.
He has advised governments, regulators and businesses across Europe and the Middle East, holds a master's in economics from UCL, and has served on the Information Commissioner's Office technology advisory panel.

Richard Tolley
Brand Director
A former FTSE 250 chief marketing officer with more than twenty five years shaping brands and categories. He sat on the operating board at Dairy Crest, grew Cathedral City into a category leader and wrote Yorkshire Tea's 'Let's Have a Proper Brew'.
As a Kantar consulting partner he led global growth strategy for PepsiCo, Mars and BAT, and has since studied AI-driven leadership at Stanford and sustainability at Cambridge.

Dr Ideh Heidari
Commercial Director
A techno-commercial leader who pairs a PhD in computational chemistry with more than a decade developing clean energy and infrastructure projects. She was chief technology officer at Firefly Green Fuels and business development director at Petrofac, taking first-of-a-kind energy projects from first contact to delivery.
She leads complex and enterprise deals, turning technical detail into propositions investors and regulators trust.

Jonathan Wilson
Chief Revenue Officer
Thirty years of commercial strategy, deal brokering and partnership management. He spent more than a decade as a business director at Red Bee Media and led major commercial relationships at the BBC, including BBC Sport, before advising media and technology businesses.
He owns revenue end to end, from SME growth to enterprise commercial deals.

Flo
Design Lead
A brand and motion designer with a first-class degree from Norwich University of the Arts. She has designed for Warner Bros Discovery, the BBC, ITV, Paramount and the branding studio DixonBaxi, and won The Great Reset design award in 2020.
She leads design and brand across the product and the company.

Violet
Brand and Marketing Designer
Founder and creative director of the studio UltraViolet, where she makes brand and motion content for purpose-driven organisations from Mongabay to the Wildlife Conservation Society. She has edited and animated hundreds of campaigns across climate media including Earthrise Studio and WaterBear, and studied graphic design at Edinburgh and Central Saint Martins.
She works on brand, design and marketing across SOLR AI and Enerwise.
Team members have led at


Supported by


We are AI-native, with a founding team carrying a decade of computer vision and machine learning research.
We build where they meet
The renewable energy transition is an infrastructure problem. AI sovereignty is an energy problem.
Company information
Legal Name
SOLR AI Limited
Company Number
14273641
Incorporated
August 2022
Registered in England and Wales · ICO Registered · GDPR Compliant



